Privacy Policy
Last updated: 7 June 2026
1. Who We Are
FuneralCompare (“we”, “our”, “us”) operates the website at funeralcompare.org. We provide a price comparison service for UK funeral services using CMA-mandated Standardised Price List data.
We are registered with the Information Commissioner's Office (ICO) as a data controller. If you have any questions about this policy, please contact us at privacy@funeralcompare.org.
2. What Data We Collect
2.1 Information you give us
- Enquiry form: Your name, email address, phone number, and postcode when you submit an enquiry to a funeral director.
- Account registration: Name, email address, and password (hashed) when you create a consumer or provider account.
- Price alerts: Email address when you subscribe to price change notifications.
- Reviews: Your name (or chosen display name), rating, and review text when you submit a review.
- Provider registration: Business details, contact information, and uploaded pricing documents.
- Payment information: If you purchase a premium subscription, payment details are processed by Stripe — we never store your full card details.
2.2 Information we collect automatically
- Usage data: Pages visited, search queries, time spent on site, referring website, and browser type.
- Device information: IP address, operating system, and device type.
- Cookies: See our Cookie Policy for details.
3. How We Use Your Data
We use your personal data for the following purposes:
- To provide and maintain our price comparison service.
- To forward your enquiry to the funeral director(s) you select.
- To send you price change alerts you have subscribed to.
- To manage your consumer or provider account.
- To process premium subscription payments via Stripe.
- To improve our website and user experience.
- To comply with legal obligations.
Our lawful bases for processing are: consent (for marketing and cookies), contract (for providing our service), and legitimate interests (for improving our service and preventing fraud).
4. How We Share Your Data
We share your data only in the following circumstances:
- Funeral directors: When you submit an enquiry, your contact details are shared with the funeral director(s) you select so they can respond.
- Service providers: We use third-party services for hosting (Vercel/Cloudflare), payments (Stripe), email (SMTP), and analytics. These providers process data only on our instructions.
- Legal compliance: We may disclose data if required by law or to protect our legal rights.
We never sell your personal data to third parties.
5. Data Retention
We retain your personal data only as long as necessary for the purposes described in this policy:
- Account data: Retained until you delete your account.
- Enquiry data: Retained for 2 years after the enquiry.
- Price alert emails: Retained until you unsubscribe.
- Analytics data: Retained for 26 months.
6. Your Rights
Under UK GDPR, you have the following rights:
- Right to access: Request a copy of the personal data we hold about you.
- Right to rectification: Request correction of inaccurate data.
- Right to erasure: Request deletion of your data (subject to legal obligations).
- Right to restrict processing: Request limitation of how we use your data.
- Right to data portability: Request transfer of your data to another service.
- Right to object: Object to processing based on legitimate interests.
- Rights related to automated decision-making: We do not use automated decision-making.
To exercise any of these rights, contact us at privacy@funeralcompare.org. You also have the right to lodge a complaint with the ICO.
7. Data Security
We implement appropriate technical and organisational measures to protect your personal data, including:
- Encryption in transit (TLS) and at rest.
- Password hashing using bcrypt.
- Regular security reviews and updates.
- Access controls and authentication for administrative access.
8. International Transfers
Your data is stored on servers within the United Kingdom and European Economic Area. Where we use third-party services that may process data outside the UK/EEA (such as Stripe), we ensure appropriate safeguards are in place, including Standard Contractual Clauses.
9. Changes to This Policy
We may update this privacy policy from time to time. Changes will be posted on this page with an updated “Last updated” date. Where changes are significant, we will notify account holders by email.
10. Contact
If you have any questions about this privacy policy or how we handle your data, please contact us:
- Email: privacy@funeralcompare.org
- ICO registration number: [To be added upon registration]